Business transformation · Kharkiv, Ukraine
We are a young management company that rebuilds businesses through better models — systematizing operations and bringing an emotional approach to the work with every customer.
Amateur — living hope. Professional — work.
01 — About the company
Till 2014 the company was successfully engaged in the import of home decoration from Europe. Business was good and there were no reasons to change anything.
Since 2014 the market of presence considerably decreased, and profit on operations was cut by half. It was a time of major change — and a team was gathered to transform the company using the best business model. We did not reinvent the wheel; we took the tools of modern companies and applied them.
A year later, summing up the results, we were convinced the decision was true. The reward was a new business model that provided a stable increase in profit. We became a large player in the region, problems with personnel disappeared, and a clear understanding of the client emerged. Most importantly, in systematizing the business, we learned to use the emotional approach in our work with consumers — changing the paradigm of thinking across the whole company.
Our success didn't go unnoticed. Friends and acquaintances started turning to us for help and advice. So, in the middle of 2015, we decided to share the set of tools proven on our own company with everyone.
Yes, we are a young team and most of our projects are still in work. But life speed has increased and progress is so rapid that experience alone cannot achieve superiority in the market. A different view on things is necessary. Just try our services.
02 — Services
Considering the speed of changes coming from everywhere, you need an idea that inspires employees, inspires partners, and attracts buyers and the people influencing their choice. It should be laconic yet comprehensive — first of all defining the concept of the company, informing of its strategy and representing its corporate culture.
To create good feelings toward the company in people, in a variety of ways, the marketing strategy has to be built correctly. It establishes an emotional connection with consumers and manages the emotional motivation of the client to buy.
New technologies help companies spend money on promotion reasonably. But what is the use of smart systems if, at the last boundary of sales, a lazy, rough or unprofessional employee communicates with the client — and the client pours out their anger on social networks? A system-management approach treats any business as a set of interrelations between all employees.
03 — Our approach
What place do you want to take? At the top — thanks to a newly developed business model — or on the wayside, because you were too busy keeping the current situation.
The developed business model is tested through prototyping, so that the best offer can be proven in practice.
Innovative business models undermine the status quo of the usual order of things, which pushes us to think up new features.
A business that has no time to develop new ideas will be absorbed by the more dynamic competitor.
04 — Our projects
Profit is the number one goal in business, and how you make it is a natural talent. There may be plenty of guidelines online and on television — but only you know how you will take your sales to the top.
Some of your subordinates will be young and new, eager to follow you. But the experienced ones may resist your directives — especially when it comes across as an order that disregards their experience or suggestions.
Thousands of people dream of running their own business, and even more of being a successful entrepreneur. But what does it truly take to achieve success in the industry? In every industrial revolution, one component becomes rapidly cheaper.
05 — Contact